The most useless catchphrase known to man, much more so than "wocka wocka wocka" or "criminy jim-jim." Yes, some grungabiliacs might think "what the hey" originated in that childfest "The Suite Life of Zakkh and Cody," or in the frequently asked questions (FAQ'z, if you will) on "Weird Al" Yankovic's website, or even in a modest but kinda mediocre "Far Side" cartoon by that King of Cartoons "Gary Larson"--but the truth is that "what the hey" was devised by the Rev. Oral McJorrity to keep Satan's House off Christian tongues. (hell)
"What the hey was in those popsickles?"
"Tobacco, marijuana, cocaine, heroin, LSD, PCP, ecstasy, and um, toxic waste to give it the color."
"Oh my jeez! That's fudgin' bad!"

-A chat between a McJorrity man and a not-so McJorrity man.
by Dead Cousin Ted January 4, 2008
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I thought you just called my mother a cunt? Who said what in the hey now?
by shoop March 30, 2006
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An expressive phrase which means: to have a small penis.
All the girls laughed at Gordon, exclaiming, "what a little hey hey". Gord has grown to accept his place in society.
by Scott February 28, 2004
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The mommy-friendly way of saying what the actual fuck when you know that children are present. (Usually used by blogger mommies.)
Rachel: My husband slept with his secretary.
Jess: What the Hey-Hey!
by Izzy_M101 February 22, 2021
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